Oakley x Morphism
Lookbook and editorial spotlight on Highsnobiety.

For Oakley’s “Born to Rewild” campaign, we explored the next evolution of gorpcore through the idea of “morphism” – gear that feels alive, adapting to both city and nature. In a product lookbook on Highsnobiety, the imagery blends Y2K sport references with organic, almost creature-like forms to blur the line between fashion accessory and performance armor.

 

 
 
 
 
 
Full story on Highsnobiety
 

Credits

Creative Producer: Lars Moereels
Producer: Simone Dautel
Associate Creative Director: Mariel Bulaong
Senior Creative: Liv Wigley
Account Manager: Jazmin Cifuentes
Photography assistant: Jozefien Van Der Aelst
Light Operator Photo: Luca Vinzenzo
Stylist: Brian Placide
Make-up Artist: Naomi Gugler
Hair-Stylist: Ruby Howes
Talent: Sooyoung via Neu Casting
Talent: Mamau via Izaio Management
CGI Artist: Joep Truijen
Retoucher: Danny Faria